Online marketplaces have never been this awesome.
Online marketplaces have never been this awesome.
We create the future of B2B commerce by giving business relationships a platform. Our marketplace enables millions of business owners all over the world to focus on what they do best – delight others.
As an e-commerce marketplace, METRO Markets GmbH works with hundreds of partners in Germany, Europe and beyond, managing thousands of products to meet our customers' needs and provide outstanding service. We are part of the METRO Group.
Your primary responsibilities as a CRM Specialist will include, but are not limited to:
- Plan, create and execute weekly/monthly promo as well as adhoc email campaigns via Bloomreach by working closely with multiple cross-functional stakeholders within teams (Country Leads, Commercial and Product teams, other colleagues within Marketing department, Business Intelligence and Legal)
- Measure and monitor campaign performance and proactively abstract optimization suggestions and evolve our communications in terms of segmentation, personalization and template
- Utilize various available data points, ensure data quality and data maintenance in Bloomreach and support the further development of our technical setup
- Optimize and further develop our campaign relevancy by conducting various A/B tests and continuously refine campaign quality based on the obtained results
Join our team of passionate technologists and e-commerce specialists in our brand-new tech company in Düsseldorf!